Reach players at the moment
they choose a competition.

UK prize competition and raffle operators running lawful free-entry-route draws under the Gambling Act 2005. We check every advertiser by hand before an account is opened, which is why booking starts with a request rather than a card form.

Your competition card in the sponsored slot for your category on all three of our pages, from one budget: the top-right tile of the homepage showroom grid, the lead card in the Showroom Top Picks row, and a native listing inside the ranking on our best-odds guide pages. There is no page to pick and no extra cost for the other two. Where more than one advertiser is running in a category, the slot is shared — one of you is shown at random each time a page loads — and you are charged only when someone clicks through to you.

You pay per click through to your site, at a fixed rate for the category — tiered by how much traffic the category actually draws, so cars and instant wins cost more per click than the quieter ones. You set a daily budget and can never be charged more than it in a day. The full rate card is in your advertiser portal: request an account and it comes with your login, usually within one business day. Every advertiser pays the same published rate; there is no auction and no bidding your way up the rotation.

With a daily budget, which is the only commitment you make. Once the day’s budget is spent your listing simply stops appearing until the next morning, so it is a hard ceiling rather than a target. You can set an end date, change the budget or pause at any time, and nothing is charged up front: we take payment for clicks already delivered once they add up to a set amount, or at the end of the month — whichever comes first.

No. Value Ratios and league-table rankings are calculated from public data and are never for sale. A placement buys the slot and the "Sponsored" label that goes on it. We will not present a paid listing as an editorial pick.

The homepage and Showroom slots are tiles in a fixed position. The guide-page slot is native: your listing renders inside the ranking on pages like "Best car competitions in the UK", in exactly the same card as the ranked results around it, so it reads as part of the page rather than as an ad break. It is inserted below the top three results, carries a "Sponsored" badge and a line naming you as the advertiser, and has no rank number — no ranked competition is moved or removed to make room for it.

The best-odds guide page for the category you buy — cars, cash, tech, watches, motorbikes, instant wins and the rest — plus a rotating appearance on our cross-category guides: the overall best-odds ranking, competitions under £1 and competitions ending today. These are our search-traffic pages, so the user almost always arrived from Google while deciding what to enter.

Yes. You can promote a draw we already track, or supply your own artwork, copy and link for a brand-new competition that is not live on the site. Anything you supply yourself is checked by our team before it can run — you submit it in the portal, we review it by hand (usually within one business day), and payment opens once it is approved. Nothing is charged while it is with us.

You add a card through Stripe when you set up your account, and nothing is charged then. Spend accrues as clicks are delivered and we take payment once it reaches a set amount, or at the end of the month, whichever comes first. Every charge is itemised with a receipt in the Billing tab of your portal.

As soon as you launch it, if you are promoting a competition we already track. Creative you supply yourself is checked by us first, usually within one business day, and starts running the moment it is approved.